It’s been another amazing year for ZAAZEE. It’s been hectic, manic, stressful, but we wouldn’t change anything for the world. We caught up with ZAAZEE founder Deborah Todd. Entrepreneur mum works harder than anyone we know. Here’s her review of 2018 and what’s to come!
We wanted to say a big ZAAZEE thank you for a fantastic 2018 – having a small business with kids isn’t easy and your support means the world to us.
Competition is fierce within the sportswear arena and whilst our products are amazing – we are ethical and many of our fabrics are from sustainable fabrics, manufacturing is a challenge. Being small we’re working work hard to get things just right, and because we are a slow fashion brand, our ZAAZEE is made to last.
As a friendly business we do really listen to all your feedback and we like to make things we know that you want, so don’t be afraid to get in touch. Chances are someone else will be thinking the same!
2018 began with a bang with the ELLIE bra securing a fantastic 40/40 in the Women’s Running UK magazine’s Best in Test. This was massive, and we quickly sold out of size small, AND got loads of incredible feedback from new customers who found the brand after seeing the press coverage.
Long leggings are going from strength to strength, and sales in this area are growing across the board. Because of this, we wanted to provide our customers with a new range of ZAAZEE long leggings, in a variety of new styles – including the much requested ADRIANA Mesh – which look great and complement our existing products.
Since launching the range, we have had loads of amazing feedback and press coverage for the ZELDA (see above), ALEXA and ERICA lines, which are really popular lines on the website.
We have added in more coloured tops to the range, including white, orange, and as many blues and greens as possible – which have all been requested by customers. We hope you are enjoying these new hues!
We’ve had lots of fun in 2018 too, and have taken ZAAZEE on the road at the Yoga Show and The Triathlon Show, and we have been working with England Netball at the Copperbox.
The next big event is January’s National Running Show at the NEC in Birmingham. Do come see us if you can – we are at F54 with some classics and the latest pieces that are perfect for Spring. Use Code RUNSHOW19 for 50% off tickets! Come get your ZAAZEE on!
These shows are fantastic, not just for runners, but people who like fitness and meeting people who love what they do. It’s the UK’s biggest independent running exhibition, with all the kit, tech, nutrition, advice, inspiration and races you need to plan your running season! Best of all we’re there some come along and meet the ZAAZEE team!
BYE BYE 2018
Christmas has been and gone! What an amazing time of year. I hope you had a wonderful time with friends and family. 2018 had its ups and downs and I know from experience how important family is, after losing a cousin so young. We hope to run in Warrington September 2019 together to celebrate John’s life. So get in touch if that’s a run you might do. Either 5k, 10k or more.
NEW KIT 2019
There is lots of exciting products ready to launch in 2019 if you’ve not already check out the RED AZURA it’s a fantastic product. It looks super sleek with all the black / white collection and the ELISE capris, or ZENA which are now back in stock, if you didn’t manage to get them first / second time around.
Happy new year from all at ZAAZEE!! Let’s smash 2019 together.
ZAAZEE AUSTRALIA is up and live, so if you have any Aussie buddies Down Under who you think might like some ZAAZEE. and see what they might like. It’s a fantastic business, like ours, and we’d love them to flourish and help us grow as a global brand.
Thank you so much for reading, wishing you all the best in 2019!
love Debs, ZAAZEE